As you well know, Apple recently launched a book with some impressive photographs printed in the highest quality, in it, we could appreciate all that Apple had designed, as well as the corresponding procedure, from 1998 to 2015. The book has received Endless criticism, but hey, what Apple product does not receive the consequent price criticisms…
In short, this book has raised curiosities as well as criticisms, and macrumors YouTube has uploaded a “review” of the same one that we want to show you, so that you create an informed opinion of what we can find between the pages of this peculiar book.
As we have previously, there are two editions of this exclusive book, one in medium size for € 200, and another in large size for € 100 more. The book has been titled as Designed in California, and tells us the work behind the hands of J.Ive, Apple's Chief Designer since the beginning of his golden age, a decisive figure for Steve Jobs, with whom he maintained a supposedly idyllic relationship (supposedly, because with Jobs you never know). Let's see if there is something inside the book that justifies its price, or is it an expensive and useless thing more, it would not be the first or the last that Apple launches.
Inside the book, with its own Apple packaging, we find a page with a dedication written by Jony Ive, who has dedicated all this book to Steve Jobs, the late Apple CEO and technology guru. Tell the book because 450 images, a quick look at the design procedure of most Apple devices, a perspective we might not have seen before. It starts with the iMac in 1998 and ends with the Apple Pencil in 2015, so we won't see the iPhone 7, if that's what you were looking for.
Video by: macrumors
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